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MILWAUKEE, WIS. (March 4, 2013) – Wisconsin native and 2003 NASCAR Sprint Cup Series champion Matt Kenseth has added one more race to an already busy 2013 schedule by entering the Swiss Colony Howie Lettow Memorial 150 presented by RaceTeamGear.com, July 9 at The Milwaukee Mile.

Kenseth will take a break from his regular duties as driver of the No. 20 Dollar General Toyota Camry for Joe Gibbs Racing and travel back to his home state to compete against the best late model racers the Midwest has to offer at The Mile.

“It’s always fun to get back to grass roots racing in Wisconsin,” said the two-time Daytona 500 champion. “I get to see a lot of old friends and race with some guys that I don’t often get to race against.”

“The Mile is legendary, not just in Wisconsin but throughout the country, so it’s fun to have the chance to come here and compete. I’m exited to still have a chance to race at The Mile. There should be another great field for this race and being able to race against Ross certainly adds to that excitement.”

Kenseth, who posted a sixth-place finish in last year’s inaugural event, will be joined by his 19-year old son, Ross Kenseth, who’s coming off a very successful 2012 in super late models. Both father and son will challenge a deep field of the country’s best racers led by the ECHO and ECHO Bear Cat Touring Stars of the ARCA Midwest Tour presented by SCAG Power Equipment & Lester Buildings.

In 2010 Ross Kenseth competed full time with the ARCA Midwest Tour, earning Rookie of the Year honors. The younger Kenseth, now a sophomore at Clemson University, enjoyed a successful 2012 season down south with five late model victories including back-to-back wins at the All-American 400 in Nashville, Tenn. and Winchester (Ind.) 400. He’ll bring his No. 25 Blain’s Farm & Fleet Toyota to compete in front of his Midwest fan base. Blain’s Farm & Fleet is a Janesville, Wis.-based general retail company that has supported Ross’ career for the last five years and is an official dealer for ECHO Outdoor Power Equipment.

The 2009 and 2012 Daytona 500 Champion will be present at The Milwaukee Mile on Tuesday July 9th to practice, qualify, and race his No. 20 Toyota late model. Matt Kenseth has previously competed at The Milwaukee Mile in both late models and in the NASCAR Nationwide (formerly Busch) Series.

“Matt and Ross are a very integral piece of the puzzle when working to make the Milwaukee race successful,” commented ARCAMT Vice President Steve Einhaus. “Their fan base is so large, and they always come to win. I really enjoy working with both of them and they are very good to the tour when we ask them to race with us. Matt is one of the best in the industry when it comes to giving back to the short track fans in the Midwest and we couldn’t be any happier to have him joining us again at Milwaukee.”

This event is in honor of the memory of Howie Lettow, a man who touched the lives and careers of many racers across the United States. He is perhaps best remembered for his time spent as a crew chief in the ASA National Series and later the ASA Late Model Tour.

Tickets for the July 8-9, 2013 “ARCA Fest” are available for purchase online at www.ARCAfest.com. Money-saving “ARCA Fest Bundle” 2-day tickets start at just $40 that include a concert by legendary rock band 38 Special and BOTH days of exciting on-track action featuring five racing divisions!

Kenseth fans cans have the ultimate race experience by purchasing VIP Meet & Greet passes. This exclusive package includes a VIP Dinner with all the NASCAR Stars, a private Meet and Greet/Autograph Session, question and answer Session, auction benefitting the MACC Fund, a race day hot pit paddock pass, and new for this year, VIP security guarded seating in the 400 section of center grand stand. Visit www.arcafest.com to purchase tickets to this limited edition race experience.

Event details as announced, including the purchase of tickets and pit passes online, can be found at www.ARCAfest.com. To engage in “ARCA Fest” social media interaction, on Twitter follow @MidwestTour and use the hashtag #lettow150, and ‘Like’ Midwest Tour on Facebook. Be sure to follow the ARCA Midwest Tour on Facebook (midwesttour) and Twitter (@midwesttour).

Learn more about the Automobile Racing Club of America Midwest Tour, by logging on to arcamidwesttour.com. For questions call the ARCA Midwest Tour office at (630) 212-6022 or Tim Olson at (612) 327-5831 or Steve Einhaus at (262) 729-4111 or e-mail Tim Olson at tim@arcamidwesttour.com or Steve Einhaus at steve@arcamidwesttour.com.

The ARCA Racing Series presented by Menards has crowned 30 ARCA national champions in 60 seasons since 1953, and has toured over 200 race tracks in 26 states since its inception. The series has tested the abilities of drivers and race teams over the most diverse schedule of stock car racing events in the world, visiting tracks ranging from 0.375 mile to 2.66 miles in length, on both paved and dirt surfaces as well as a left- and right-turn road course in its most recent season.

Founded by John and Mildred Marcum in 1953 in Toledo, Ohio, the Automobile Racing Club of America (ARCA) is recognized among the leading sanctioning bodies in the country. Closing in on completing its sixth decade after hundreds of thousands of miles of racing, ARCA administers over 100 race events each season in four professional touring series and local weekly events.

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