Sprecher to Support Howie Lettow Memorial at Milwaukee

Posted on Jul 4, 2013 in Marketing Partner, News

ARCA Midwest Tour special event set for Tuesday, July 9 As the 2nd annual ARCA Midwest Tour Swiss Colony Howie Lettow Memorial 150 presented by RaceTeamGear.com draws nearer, the buzz surrounding the event continues to grow. With an entry list featuring the most recent NASCAR Sprint Cup Series race winner (Matt Kenseth) and over 80 entrants; a pre-race concert with 38 Special and Chevonne singing the national anthem, anticipation for the...

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Menards Extends Support to ARCA Midwest Tour

Posted on Jun 28, 2013 in Featured, Marketing Partner, News

(TOLEDO, Ohio – June 28, 2013) – Wisconsin-based home improvement retailer Menards is expanding its motorsports involvement to include the ARCA Midwest Tour through a unique business-to-business agreement with King Juice Co. of Milwaukee, WI. Calypso Lemonade has become the Official Lemonade of the ARCA Midwest Tour. In addition, Calypso and Menards will serve as co-primary sponsors for the ARCA Midwest Tour Late Model to be driven by NASCAR...

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Miller Welders To Sponsor Pole Award At Howie Lettow Memorial

Posted on Jun 17, 2013 in Marketing Partner, News

by Gregg Paul The ARCA Midwest Tour presented by SCAG Power Equipment and Lester Buildings is proud to announce that Miller Welders will be presenting a Millermatic 211 welder valued at $1,350 to the fast qualifier of the Swiss Colony Howie Lettow Memorial 150 presented by RaceTeamGear.com. Miller Welders has long been a sponsor for the ARCA Midwest Tour, and the Pole Award only accentuates their involvement. Andy Weyenberg from Miller Welders...

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JRI takes things to the next level with new location

Posted on Jun 12, 2013 in Marketing Partner, News

JRi Shocks Moving Into Larger Facility JRi Shocks, The New Era In Racing Shocks, is proud to announce that the company is moving to its new facility at 136 Knob Hill Road, located in Lakeside Park, Mooresville, NC, effective June 24, 2013. With nearly 5 acres of land and 69,000+ square feet of buildings, this former home of Red Bull Racing’s NASCAR Cup Team will provide the added space to accommodate our rapid expansion and future growth. The...

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i-gogs Sunglasses And ARCA Midwest Tour Looking Cool Under the Sun Giveaway

Posted on May 31, 2013 in Featured, Marketing Partner, News

by Gregg Paul i-gogs Sunglasses along with the ARCA Midwest Tour presented by SCAG Power Equipment and Lester Buildings are teaming up to attract more fans and reward them with giveaways. The contest will begin on the Mondays prior to the selected race events and will run through the Friday of that race week. The dates for the promotions are as follows: Monday June 2nd leading up to the June 8th race at Dells Raceway Park Monday July 1st leading...

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New Sponsorship Takes Touring Stars Program to a New level in 2013

Posted on May 16, 2013 in Featured, Marketing Partner, News, Touring Stars

Program To Feature Team Concept Among Drivers by Kari Shear-Carlson and Gregg Paul The ARCA Midwest Tour presented by Scag Power Equipment and Lester Buildings prides itself on the development of the Touring Stars bonus program. This is an incentive for those drivers committed to running an entire season. This program has been key to the growth and development of the series and has evolved since the inception of the Midwest Tour in 2007. The...

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